This ad was among the first ones that I saw on Argentine television when it adopted permanent color broadcasts starting on May 1, 1980. But when they played it, being myself aged 9, I actually hated it and tried to change the channel once it appeared because I felt that it was more of a horror piece than a commercial.
Seeing it again 34 years later I finally manage to understand it and I don't find it horrific at all. Yet the editing is still annoying.